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Motia launches its first brand campaign: “There’s a Better Way”

When we launched Motia earlier this year, we set out with a clear ambition: to prove there’s a better way for businesses to manage their fleet and fuel.

0
min read
Written by
Motia News & Advice author Marion Hanson

Marion Hanson

Marketing Executive

Published on

A way that feels Smarter. Simpler. More human.

Our new brand campaign video brings that ambition to life. This isn’t a product demo about features. This is about the bigger picture, it’s a creative statement about who we are and the promise we make to our customers.

Because we know the reality: managing fleets, fuel, compliance, and drivers can be complex and stressful. Our role is to take away that friction, giving your business the freedom and control to move forward with confidence.

The fleet management industry has been doing things the same way for years. Same old systems. Same frustrating processes.

We think there's a better way.

Before-and-after of complex Rubiks cube and a very simple one.

A better approach to old problems

This campaign marks the start of how we’ll show up in the world.

Fresh. Distinctive. Empathetic. Rooted in real customer challenges, and always looking ahead to what’s next.

We're here to understand the real challenges our customers face every day, and show you how we're solving them.

We’d love for you to take a moment to watch it:

The campaign video shows how our fresh approach transforms daily challenges. Where traditional fleet management creates roadblocks, Motia delivers clarity and control to get your business from A to B.

Working with Leeds-based creative studio EDNA, we brought our brand ambition to life with a mix of archive footage and 3D models. The video stays true to our vision: no flashy camerawork or in-depth product details, but simple before-and-after comparisons of how Motia makes fleet management better.

Before-and-after comparison of robotic chat-bot and human customer service.

Interested in learning more? Check out our “There’s A Better Way” brand launch page.

This is just the beginning.

As we grow, we’ll keep looking for smarter solutions. Better ways for you to manage your fleet and fuel.

Because when your fleet works seamlessly, your business moves forward.

Thank you for being part of the Motia journey.

The Motia Team

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Motia launches its first brand campaign: “There’s a Better Way”